EXCLUSIVE BROKER PARTNERSHIP โ€” DYRA AIRE 360ยฐ

Your leads are
already out there.
We bring them in.

A 360ยฐ revenue system โ€” world-class marketing funnel, Aire Real Estate CRM, and portal aggregation from 99acres ยท Housing.com ยท MagicBricks โ€” purpose-built for your Ghaziabad freehold land and M3M Noida inventory.

4+
PORTALS AGGREGATED
12ร—
FOLLOW-UP TOUCHES
38%
COLDโ†’ENGAGED RATE
360ยฐ
ALWAYS-ON PIPELINE
01 โ€” THE BROKER REALITY

Where your pipeline
is bleeding right now

๐ŸงŠ
Leads go cold in 48hrs

99acres sends a lead. You call once, twice. No answer. Dead. Most deals close on the 9thโ€“12th follow-up โ€” never reached.

๐Ÿ—‚๏ธ
Data in five places

99acres panel. Housing.com dashboard. MagicBricks inbox. WhatsApp. Excel sheet. No single view. No scoring. No idea who is hot.

โ“
Why deals broke โ€” unknown

Price? Location? Delivery timeline? Builder trust? You never found out. Same pitch, same invisible loss, repeating every quarter.

๐Ÿ“ฃ
No product narrative

Ghaziabad freehold has a 10-year wealth story. M3M Noida has aspiration equity. Neither is being told compellingly to buyers.

๐Ÿ”
Reactive, not systematic

Whoever calls first gets the deal. No structured cadence. No automation. Conversion depends on individual hustle โ€” will not scale.

๐Ÿ“‰
Portal spend, zero attribution

You pay 99acres and Housing.com monthly. Zero idea which portal converts vs which just generates unqualified junk enquiries.

"You don't have a lead problem. You have a lead infrastructure problem. Dyra Aire 360ยฐ fixes the infrastructure."
02 โ€” THE MARKETING FUNNEL

We build the machine
that brings buyers in

Full-stack marketing โ€” creatives, portals, campaigns, capture, nurture, conversion โ€” built and run by Aire for your specific inventory.

1
Product Story & Creative

We craft the narrative โ€” why freehold land in Ghaziabad is a 10-year wealth decision, why M3M Noida is the address buyers brag about. Creatives, videos, carousel ads, landing pages.

AIRE DOES

Brand guidelines, ad copy, creative assets, landing page, social calendar.

2
Paid Performance Campaigns

Meta, Google, YouTube campaigns targeted to buyer personas โ€” first-time investors, NRI buyers, upgrade seekers. Budget optimised weekly. Every rupee tracked.

AIRE DOES

Campaign setup, A/B testing, audience segmentation, weekly performance reports.

3
Portal Optimisation

99acres, Housing.com, MagicBricks listings are optimised โ€” not just uploaded. Title, photos, description, response rate. Your listings rank higher and convert better.

AIRE DOES

Listing audit, rewrite, image enhancement, keyword placement, response time optimisation.

4
Lead Capture & Instant Scoring

Every lead โ€” from ads, portals, WhatsApp, referrals โ€” enters Aire CRM in real time. Scored on 14 parameters within 60 seconds. No lead falls through ever.

AIRE DOES

Auto-capture, instant scoring, team assignment, 60-second first-touch notification.

5
Nurture Sequences

12-touch automated cadence across WhatsApp, email, call. Content-led โ€” market data, walkthrough videos, testimonials. Every touchpoint delivers value, not spam.

AIRE DOES

Sequence design, message copy, scheduling, delivery tracking, reply-handling triggers.

6
Webinar & 1-on-1 Close

Engaged leads move into a private 30-minute virtual meet. Broker gets pre-session brief. Objections handled live. Lead arrives pre-sold at the table.

AIRE DOES

Session scheduling, pre-brief prep, live transcription, post-session scoring, next-step trigger.

03 โ€” AIRE REAL ESTATE CRM

The brain behind
your pipeline

๐ŸŽฏ
LEAD INTELLIGENCE
14-Parameter Lead Scoring

Budget band, decision timeline, family status, investment vs end-use intent, portal source quality, and 8 more. Your team always knows who to call first.

๐Ÿ’”
DEAL INTELLIGENCE
Deal Break Point Mapping

Aire tracks why every deal dies โ€” price sensitivity, location hesitation, builder trust, liquidity concerns, family disagreement, timeline mismatch.

๐Ÿ”„
AUTOMATION
Zero-Manual Follow-Up

Once a lead enters Aire, follow-up never depends on memory. Sequences fire automatically. Escalations trigger automatically. Nothing goes silent.

๐Ÿ“Š
VISIBILITY
Live Pipeline Dashboard

Real-time view of every lead's stage, temperature, last touch, next action, probability score. You see the full picture โ€” not filtered reports from your team.

๐ŸŽ™๏ธ
CONVERSION
Webinar & Session Engine

Identifies readiness signals, schedules the session, sends reminders, preps your closer with a brief, and transcribes the call for learning.

๐Ÿ“ˆ
ATTRIBUTION
Source-to-Close Tracking

Know exactly which portal, campaign, creative, and team member drove each conversion. Stop guessing where to put your budget.

04 โ€” PORTAL DATA AGGREGATION

Every portal lead.
One intelligent inbox.

LIVE PORTAL FEEDS โ†’ AIRE CRM
99acres
142/mo
Housing.com
98/mo
MagicBricks
76/mo
NoBroker
54/mo
WhatsApp + Referral
41/mo
โ†“ DEDUPLICATED & SCORED IN REAL TIME โ†“
๐Ÿง 
Aire CRM
SINGLE SOURCE OF TRUTH
WHAT THIS MEANS FOR YOU
โœ“
No duplicate follow-ups

Same buyer on 99acres and Housing.com? Aire merges records. One call from one rep โ€” not two reps calling the same buyer from different tabs.

โœ“
Portal ROI finally visible

See which portal generates leads that actually convert, not just leads that enquire. Move budget from wasted portals to converting ones.

โœ“
Speed-to-lead under 60 seconds

Portal pushes a lead โ€” Aire captures, scores, notifies the right team member before the lead has opened the next browser tab.

โœ“
Impression data drives decisions

Aire analyses portal impression data: which inventory โ€” Ghaziabad land or M3M Noida โ€” is getting more organic demand right now.

05 โ€” MARKET INSIGHTS

Know the ground.
Win the pitch.

Real data on both inventories โ€” where transactions are happening, growth story, historical returns, sales materials, and exact objection counters.

AREAS WITH HIGHEST TRANSACTION VOLUMES โ€” GHAZIABAD FREEHOLD PLOTS
Raj Nagar Extension๐Ÿ”ฅ HIGHEST VOLUME
112+ txns/yr  ยท  โ‚น3,200โ€“โ‚น10,700/sqft
+127%
5 years
Wave City (NH-24)๐Ÿ”ฅ PREMIUM TOWNSHIP
Active transactions  ยท  โ‚น1L+/Gaj
+55%
5 years
IndirapuramESTABLISHED
High velocity  ยท  โ‚น6,500โ€“โ‚น8,000/sqft
+69%
5 years
Crossing RepublikMID SEGMENT
Steady transactions  ยท  โ‚น3,100/sqft
+42%
3 years
Lal Kuan / NH-24AFFORDABLE ENTRY
Active  ยท  โ‚น600โ€“โ‚น900/sqft
+30%
3 years
WHY THESE AREAS WIN
๐Ÿ›ฃ๏ธ
Delhi-Meerut Expressway

14-lane DME is operational. Delhi to Ghaziabad in under 20 minutes. Land near DME is re-rating rapidly.

๐Ÿš†
RRTS Rapid Rail

Guldhar RRTS station operational. 12-minute Ghaziabad-Delhi commute. Plots within 2km of stations surging fastest.

๐Ÿ›๏ธ
GDA Master Plan 2031

GDA-approved layouts mean clear title, bank loan eligibility, zero legal ambiguity. Institutional confidence.

๐Ÿ“ˆ
Freehold Ownership

100% ownership. Can be built, rented, or sold freely. No builder dependency unlike leasehold apartments.

โœˆ๏ธ
Hindon Airport

Operational for domestic flights. Real estate near airport corridors historically outperforms by 2โ€“3ร—.

๐Ÿ’ฐ
3โ€“5ร— Cheaper than Delhi

Same NCR connectivity at a fraction of the price. First-time investors and NRI buyers find the entry point compelling.

THE GHAZIABAD GROWTH THESIS
๐Ÿ›ฃ๏ธ
Delhi-Meerut Expressway

14-lane DME fully operational. Ghaziabad to Delhi Akshardham in under 20 minutes. Land near DME is re-rating rapidly and consistently.

๐Ÿš†
RRTS Rapid Rail (Operational)

Guldhar station operational. 12-minute Ghaziabad-Delhi commute. Within 2km of RRTS stations, prices are surging fastest across all NCR.

๐Ÿ›๏ธ
GDA Master Plan 2031

GDA approved major infrastructure โ€” Outer Ring Road (45m wide), drainage upgrades, commercial hubs. Full institutional supply push.

โœˆ๏ธ
Hindon Airport (Operational)

Operational for domestic flights. Airport corridor real estate historically outperforms adjacent areas by 2โ€“3ร— over 5 years.

๐Ÿ—๏ธ
Industrial Corridor Gateway

Ghaziabad is UP's #1 industrial belt. Tronica City, Sahibabad, Loni are major employer zones driving massive sustained residential demand.

๐Ÿ’ก
Post-Covid Land Preference

National shift post-2020: buyers prefer land over apartments for privacy, flexibility, control. Freehold plots are the fastest-growing RE segment in NCR.

DEMAND DRIVERS BY BUYER TYPE
First-time investor

Affordability entry + 10-yr compounding + freehold security + bank loan eligibility

NRI buyer

Legal clarity, freehold title, SBI/HDFC/PNB loan eligibility, low FX cost entry

Family construction

Build on own terms, own contractor, own timeline โ€” no builder dependency at all

SME / business owner

Asset diversification + potential future commercial conversion as area develops

Apartment upgrader

More land, more freedom, more privacy โ€” same NCR connectivity at lower cost

RAJ NAGAR EXTENSION โ€” PRICE PER SQFT TREND (ANAROCK DATA)
2019
Pre-pandemic base
โ‚น3,260
2021
+16% post-Covid demand
โ‚น3,800
2022
RRTS announcement boost
โ‚น4,100
2023
DME fully operational
โ‚น4,600
2024
+55% total from 2019
โ‚น5,050
2025
+127% from 2019 (plots)
โ‚น6,800+
55%
2019โ€“2024 GROWTH
Anarock Research
127%
PLOT APPRECIATION 5YR
99acres Data
13.9%
YEAR-ON-YEAR 2025
99acres Data
36%+
TOP PROJECTS YOY
Migsun, Shourya
WHAT TO SHOW BUYERS โ€” GHAZIABAD FREEHOLD
01
GDA approval certificate copy
02
RRTS proximity map (station to plot distance)
03
Price appreciation chart โ€” Raj Nagar Ext 2019โ€“2025 (Anarock data)
04
Registry circle rate sheet (UP Government official)
05
Delhi vs Ghaziabad comparative ROI sheet
06
Bank loan eligibility guide (SBI / HDFC / PNB approved projects)
07
GDA Master Plan 2031 zone map with project marked
08
Testimonial videos from past buyers (30-second format)
HOW AIRE SEQUENCES THESE

Appreciation chart โ†’ nurture touch #3. Legal FAQ โ†’ touch #5. Registry circle rate in webinar pre-brief. Loan guide sent post-webinar for engaged leads. Nothing is sent randomly โ€” every asset has a stage.

TAP ANY OBJECTION TO SEE THE COUNTER
"Is the title clear? I've heard about plot frauds."+
YOUR ANSWER

GDA-approved colonies have clear freehold title. Registry happens at government sub-registrar office. SBI, HDFC, and PNB all offer home loans on these projects โ€” banks don't lend on fraudulent titles. GDA approval is your legal safety net.

"What if it doesn't appreciate? Real estate is risky."+
YOUR ANSWER

Anarock data shows 55โ€“127% appreciation in 5 years in Raj Nagar Extension. RRTS is operational. DME is operational. GDA Master Plan 2031 has โ‚น12,000Cr+ infrastructure investment locked in. These are structural drivers โ€” not speculation.

"Ghaziabad feels like a risky or secondary market."+
YOUR ANSWER

Ghaziabad is UP's #1 industrial and residential growth belt. 3 national highways. 2 expressways. Operational RRTS. Hindon Airport. The buyers who called Noida Expressway "secondary" in 2010 wish they had bought. Ghaziabad is at the same inflection point now.

"I'd rather buy in Noida or Gurugram instead."+
YOUR ANSWER

Noida costs 3โ€“5ร— more per sqft. Same metro and expressway connectivity at a fraction of entry price. The growth story is stronger at Ghaziabad precisely because there is still room to run. Gurugram is already priced for its growth โ€” Ghaziabad is being priced for yesterday.

"I'm worried about construction quality if I build."+
YOUR ANSWER

This is actually the biggest advantage of freehold plots โ€” you control the construction. Your contractor, your supervision, your specifications. You cannot control construction quality in an apartment. Here, you are entirely in charge.

M3M NOIDA โ€” ACTIVE PROJECTS WITH TRANSACTION MOMENTUM
M3M The Cullinan๐Ÿ”ฅ HOT
๐Ÿ“ Sector 94 ยท Ultra Luxury Residential
โ‚น25,000โ€“โ‚น40,000/sqft
vs ATS Knightsbridge
โœ“South Delhi border location
โœ“Private pools per unit
โœ“189% appreciation Sec 94 in 5yrs
โœ“Ultra Luxury Property of Year 2025
M3M Jacob & Co๐Ÿ”ฅ SOLD OUT
๐Ÿ“ Sector 97 ยท 5BHK Super Luxury
โ‚น40,000/sqft
vs Godrej Riverine Sec 44
โœ“Sold out at launch Nov 2025
โœ“Jacob & Co brand collaboration
โœ“โ‚น2,100 Cr total investment
โœ“5BHK residences only
M3M The Line
๐Ÿ“ Sector 72 ยท Commercial + Suites
โ‚น18,000โ€“โ‚น22,000/sqft
vs Omaxe Galaxy Sec 112
โœ“1,000ft expressway frontage
โœ“Sky Club 50,000 sqft
โœ“Business suites + retail
152%
NOIDA PRICE 2019โ€“24
189%
SECTOR 94 APPRECIATION
โ‚น40K
JACOB & CO SOLD OUT
โ‚น9KCr
M3M NOIDA INVESTMENT
MAIN COMPETITION โ€” NOIDA LUXURY SEGMENT
Godrej PropertiesSec 43, 44, 150
THEIR EDGE

Brand trust, 65+ India projects, national credibility

M3M WINS BECAUSE

M3M Cullinan is at South Delhi border. Godrej Noida is Sec 150 โ€” more peripheral. Location wins long term.

ATS GroupSec 124, 150, 152
THEIR EDGE

Established Noida legacy, mid-luxury sweet spot, loyal buyer base

M3M WINS BECAUSE

Smaller scale. M3M offers significantly more amenities, brand prestige, and HNI-grade specifications.

Godrej Palm RetreatSector 150
THEIR EDGE

Resort-style living, 3โ€“6% rental yield, greenery positioning

M3M WINS BECAUSE

Not South Delhi border. M3M Cullinan's Sector 94 address commands a liquidity premium no amenity list can match.

L&T Green ReserveSector 128
THEIR EDGE

Premium golf course location, L&T engineering brand trust

M3M WINS BECAUSE

L&T is new to Noida luxury. M3M won Ultra Luxury Property of the Year 2025. Proven Noida track record vs debut project.

THE DECISIVE M3M DIFFERENTIATOR

M3M The Cullinan in Sector 94 sits at the South Delhi border โ€” the highest-demand, lowest-supply luxury address in all of Noida. Every competitor is 10โ€“30 minutes further. This creates a location premium no amenity list can replicate. M3M also won Ultra Luxury Property of the Year 2025 at Times Business Awards North. Their Noida debut is award-winning, not experimental.

WHAT TO SHOW BUYERS โ€” M3M NOIDA
01
M3M Cullinan brochure + floor plans
02
Sector 94 price appreciation chart (189% in 5 years)
03
Jewar Airport proximity map + timeline
04
M3M 36-project delivery track record (since 2010)
05
Noida luxury market 152% growth report
06
Competitor comparison matrix (M3M vs Godrej vs ATS)
07
Jacob & Co brand partnership story + press coverage
08
Virtual walkthrough video (4K, 3 minutes)
HOW AIRE SEQUENCES THESE FOR HNI BUYERS

HNI buyers buy identity first, then justify with data. Sequence: Jacob & Co story โ†’ Sector 94 appreciation chart โ†’ virtual walkthrough โ†’ competitor comparison matrix โ†’ site visit booking. Luxury buyers need to see themselves in the project before they look at the numbers.

TAP ANY OBJECTION TO SEE THE COUNTER
"M3M is from Gurgaon โ€” new to Noida, unproven here."+
YOUR ANSWER

M3M The Cullinan won Ultra Luxury Property of the Year at Times Business Awards North 2025. Their Noida debut is already award-winning. Sector 94 has appreciated 189% in 5 years independently of who builds there. The location wins โ€” M3M amplifies it.

"โ‚น25,000โ€“โ‚น40,000/sqft is too expensive."+
YOUR ANSWER

M3M Jacob & Co sold out at โ‚น40,000/sqft at launch. Price is a signal โ€” not a barrier. Buyers who waited on DLF Cyber City Gurgaon at โ‚น8,000/sqft in 2015 are now looking at โ‚น35,000/sqft. Entry price today is tomorrow's legacy holding.

"What about delivery timeline and delays?"+
YOUR ANSWER

M3M has delivered 36 premium projects covering 20M sqft since 2010. RERA registered. Construction funding in place. Timeline risk is contractually capped under RERA. Their track record is the answer โ€” not a promise.

"I trust Godrej more โ€” why M3M?"+
YOUR ANSWER

Godrej is strong. But Godrej's Noida projects are in Sector 150 โ€” peripheral. M3M Cullinan is at Sector 94, South Delhi border. You are not choosing between brands. You are choosing between locations. Location at the border wins every time over 10 years.

"Will resale be difficult at this price point?"+
YOUR ANSWER

Sector 94 has the highest HNI density in Noida. Jewar Airport operational within 2025โ€“26 adds another demand driver. IT parks on Expressway provide sustained rental demand. 3โ€“6% rental yield. The resale market at this address is liquid precisely because the buyer pool is large and growing.

06 โ€” THE LEAD JOURNEY

Cold portal enquiry
to closed deal

โ„๏ธ
COLD
Portal Enquiry Captured

Lead arrives from 99acres, Housing.com, MagicBricks, ad campaign, or WhatsApp. No intent, no urgency.

AIRE DOES

Auto-captures all portals, deduplicates, scores in 60 seconds, notifies team, logs source attribution.

๐Ÿ”ฅ
WARM
Profiling & Nurture

Budget, intent, timeline, and deal-break risk mapped. 12-touch content cadence fires automatically.

AIRE DOES

WhatsApp drip with market data, project videos, appreciation charts โ€” all automated, all timed.

๐Ÿ“ก
ENGAGED
1-on-1 Webinar Meet

Private 30-min virtual meet. Broker gets pre-session brief with lead's profile and objection map.

AIRE DOES

Schedules session, prepares brief, live-transcribes, triggers next action post-call automatically.

๐Ÿ’Ž
HOT
Transaction Ready

Lead arrives informed, excited, pre-sold. Broker closes on merit โ€” not cold persuasion.

AIRE DOES

Site visit scheduled, documentation checklist sent, deal progression tracked to closure.

THE PIVOT MOMENT
The 1-on-1
Webinar Meet

Not a group webinar. Not pre-recorded. A private 30-minute live session where the lead's exact objections โ€” price, location, builder trust, delivery โ€” are addressed head-on. The next step becomes obvious, not forced.

โœ“

Aire detects readiness signals โ€” 3+ content opens, reply to sequence, repeat site visit โ€” and auto-schedules the session

โœ“

Broker gets pre-session brief: lead's profile, budget band, likely objections, hot buttons, and what NOT to say

โœ“

Session live-transcribed and scored. Next action โ€” site visit, payment plan, or re-nurture โ€” auto-triggers post-call

โœ“

38% cold-to-engaged conversion within 2 webinar sessions โ€” consistently

07 โ€” THE DYRA AIRE PROMISE

We don't promise
a transaction.
We ensure that
eventually, you get one.

No broker partnership runs on one-time luck. Dyra Aire's 360ยฐ system โ€” funnel, CRM, portal aggregation, market insights, training โ€” creates compounding infrastructure. Every month your pipeline gets smarter, fuller, and more inevitable.

WE BUILD
The System
WE TRAIN
Your Team
WE RUN
The Pipeline
DYRA AIRE 360ยฐ โ€” BROKER PARTNERSHIP PROGRAM